The Purple Cow of Lifestyle Blogs

I will be designing a lifestyle blog called Fresh Perspective. The idea behind this concept is to analyze a variety of subject matters in a new light rather than the light in which they are typically assessed. For example, frequently people judge something far too quickly and fail to realize the value something may hold. Similar to Rosenwasser’s move one for analyzing; the audience will be encouraged to take a step back and resist judgment in order to view things in a deeper way than they are accustomed. A statement by Anais Nin summarizes the core message of Fresh Perspective: “I must be a mermaid. I have no fear of depths and a great fear of shallow living”.

Image from Pinterest

Image from Pinterest

Each post will be a stand alone story; however, there will be a common thread which  will encourage readers to take something ordinary and appreciate its more unusual qualities. Some ideas for posts include: studying human matting patterns by analyzing the television show Bachelor in Paradise, how dogs can be more than cute house pets when utilized as a therapeutic approach and what a person’s sleeping position can tell you about their personality. One blog that inspires the work I want to produce is entitled The Happiness Project. I value the positive and upbeat vibes the blog elicits as well as the informative and captivating stories. Rubin’s most recent blog post; “Do You Resist When Anyone Asks or Tells You To Do Something?” explains that in order to change our habits, we have to know ourselves. She proceeds by listing the four most common types of people including upholders, questioners, obligers and rebels. The manner in which Rubin presents this story is something I would want to emulate. Instead of writing a drawn out story she utilizes rhetorical questions to her advantage. This strategy engaged me as a reader and increased my interested in what she had to say. In addition, this blog has mastered the concept of being user friendly- Rubin has sharing buttons, an option to participate in live conversations, a “connect with me” section, and tips and quizzes. Another lifestyle blog that has caught my attention is called unbrave girl. unbrave girl was awarded the most humorous blog from the fourteenth annual weblog awards. After looking at the blog myself, this recognition was not surprising. Not only does Sally have a catchy logo her home page, her slogan is creative and unique- “encouraging scardey cats since 2009”. Sally informs readers that the mission of the blog is to simply share funny stories. I highly value the voice Sally has established because she is honest, direct and to the point which is demonstrated in her post “On Being Single, Not Looking & the People You’ll Meet”. Below are several lines from this post: “I’m not even lying right now or giving you a ‘I’m trying to pretend to be cool with this even though I’m not cool with this’ smile or anything. So you can all stop rolling your eyes at me already”. I appreciate the fact that Sally stays away from formal writing and writes to readers in the manner she would employ having a face-to-face conversation. This tone is something I want to incorporate into Fresh Perspective. Overall, I hope to provide readers with posts that they want to share with friends. I seek to promote the idea of going off the beaten path and looking at things with a novel, alternative perspective.

Image from The Things We Say

Image from The Things We Say

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