On the UNFCCC newsroom homepage today I found the video at the bottom of this blog post. The first four minutes of the video show a news anchor man going through the current weather across the US with a hurricane off the coast of Florida, a heat wave in Chicago and a server drought in the south-west US. The video ends with Ban Ki-Moon addressing the viewers and asking for us to take action on climate change with him. On one hand the video seems overly dramatic. But, is this what it takes to get people to take up Ban Ki-Moon’s call for action?
After investigating the WMO’s website, I was able to find a link to a series of videos that the organization is running in preparation for the Climate Summit at the end of the month in New York City. A list of those videos can be found here.
It is very interesting to me that they are running this campaign on weather related events. We know that there is not a clear connection between any given daily weather event and climate, yet, this video series suggests that weather when examined in different locations globally is an indication of a warming climate. These videos are consistent with the predictions of climate modelers, according to the WMO website. So, maybe this is an effective way of convincing people of the real dangers of climate change. What do you think?