Outline
- Types of Social Media
- Youtube
- Flickr
- Blogs
- Best Practices
- Connecting to people
- Know your audience. Deliver information they are interested in in a way they can connect to it.
- Be positive
- Spread good news about the organization, people currently or formerly in the organization
- Be fun
- Don’t be a narcissist
- Be genuine-people connect to that
- Thank people who comment/fan
- People like to feel special too
- Updating Efficiently
- Streamlining & managing messages/media so sites cross fill each other
- If you don’t want to maintain all of the elements, start with only a few you can manage.
- Choose a point person to post
- Social Media Hour (daily/weekly)
- Images/Video are great but you have to first have someone shoot it so you can post it.
- Distribute to student workers/others in organization so it’s not on the party planners shoulders.
- Promotion
- Cross Promote with like minded groups. The more eyes viewing your site the better.
- Connecting with interested parties first.
- Technologies
- Selective Twitter
- Twitter Feed
- RSS Graffiti
- Involver suite
- Hoot Suite
- Tweetdeck
Links
Gracefully promote yourself online
Mashable
ReadWriteWeb
Social Media Examiner
In Social Media, Failing to Plan is Planning to Fail
Infographics related to social media
Inside the lives of social networking site users
Inside the lives of social networking site users
http://www.bitrebels.com/social/the-best-time-of-day-to-tweet-to-get-the-most-rts/
also see: http://www.thebrandmechanic.com/best-time-of-day-week-social-media-marketing/
http://www.comscoredatamine.com/2011/07/google-plus-reaches-20-million-visitors-in-21-days/
Resources
